A Fashion Community | Hawaii RED Magazine

HAWAII FASHION INCUBATOR HOSTS ANNUAL ECO-FASHION EVENT:
GREEN STYLE ON THE BIG ISLE

Hawaii Fashion Incubator (Hifi) began in 2006 with a small group of individuals who wanted to see more happening in Hawaii fashion. Hifi formed a 501(c)(3) non-profit organization dedicated to promoting Hawaii fashion as art and industry. Presently over 1,000 people are in Hifi’s network.

“Hifi’s goal is to raise the profile of Hawaii as a hub of fashion talent and creativity. We believe that Hawaii has all the ingredients to put itself on the international fashion map, and by bringing the industry together and creating jobs and opportunities for collaboration and growth, we hope to make that happen,” shares Hifi Co-Founder Melissa White.

Hifi’s member network, website, events and projects are geared toward connecting fashion enthusiasts, students and professionals with resources to collectively drive the local industry forward. Developing a fashion resource center, revitalizing the local manufacturing industry and launching a Honolulu Fashion Week are among Hifi’s diverse goals. Hifi also supports fashion education and promotes preservation of the University of Hawaii’s Costume Collection. UH Costume Collection Exhibit at Ala Moana Center.

The 2nd Annual Eco-Fashion Event, “Green Style on the Big Isle” sponsored by Hifi and Hawaii RED Magazine was held last April in Kona. This weekend event included a Fashion Panel Discussion, Eco-Lounge and Eco-Market with Fashion Show. As designers, boutique owners, media, shoppers and supporters gathered, a sense of community and love of fashion were shared.

Street Fashion Interviews at the Event.